I believe there are two types of people who fuel the fire for these make-money-at-any-cost advertisers (there are far worse names I'd prefer to call them than make-money-at-any-cost advertisers but I'll try to keep this as positive as possible.) I believe these two types of people that, I'm sorry to say, ruin it for the rest of us are causing these advertisers to actually believe that by bombarding us with lies, false hopes and annoying spellings of 'lose' - as in - 'loose weight fast' they are doing a good job! Which couldn't be further from the truth - there is no permanent quick fix to weight loss - NONE, well that is a lie, I suppose cutting a limb off will definitely provide you with permanent weight loss and it definitely is a quick fix, the only trouble is, it's one less limb that you have to exercise and burn more energy to lose further weight so it's really not that feasible.
So, short of cutting off a limb, there are no magic pills, secret exercises, 'cutting edge' exercise equipment, 2000 year old chinese herb remedies or no/low-carb diets to help you lose weight fast and permanently. So this would tell us that the only weight management solutions we should be looking at would use terms such as SAFE, PERMANENT, BEHAVIOUR CHANGE and LONG TERM etc. That should take care of the problem for 1 of the two types of people - THE UNEDUCATED.
Four reasons why quick fixes will not work:
- The things that need to be changed to lose weight are too drastic to be sustained for the rest of your life. eg. low-carb shakes or drinking lemon with hot water will ultimately cause extreme sickness or death if maintained for a long period of time.
- They rely upon extreme will-power instead of small, easy decisions. Eg. No carbs when carbs are the staple of a nutritional diet, when fats have more energy per gram and can easily be limited to reduce energy intake, thus preventing further fat storage.
- They don't incorporate variety or take a hollistic approach. Eg. Having 1 piece of equipment such as cardio twister, solely responsible for your future weight loss will become extremely boring, (even if it did work as they claim) isn't actually functional or relevant from a daily living and biomechanical standpoint and can never address any of the poor eating habits or psychological problems that may be contributing to the problem.
- They can be dangerous and actually create more problems than there were to begin with. Losing weight quickly, only to gain it back again repeatedly (Yo Yo Dieting) has shown to hinder further weight loss efforts and even decrease Immune System function.
If this was you, you are now educated! No longer will you need to go through the false hopes and hurt when yet another product that claimed to be the solution left you lighter in the wallet and nowhere else.
This brings us to the other group of people - THE IGNORANT. This group of people are educated. They know deep down from their research on the facts that there is no quick fix or special detox diet that will help them long term. But they choose to ignore the facts in hope that maybe someday, they will find this one special product that will give them the easy way out they've been hoping for. They all know at least 5 people who have succeeded with the quick fix fail or even had a quick fix fail of their own, but somehow, they believe that next time it will be different! Are the marketers for these terrible products really that good? Or is it the fact that these people will do anything rather than exercise and eat well? And if it's the latter, have these same advertisers and marketers contributed to the resentment people feel towards exercise and eating well? At the start of almost every infomercial they like to ask if we are tired of slogging away on the treadmill - as if to say that is the only exercise anyone does or can do, or even implying that 100% of people dislike the tready.
Now heres the part that most of you have been expecting from the start:
Exercising and eating well is the only way! Effectively. Permanently. Safely. Trust me - I've learnt it and I've lived it!
In saying that, a person may take 5 years till they are considered to be exercising and eating at an appropriate or recommended level. But every tiny little change that they make for the better along the way is going to help them to feel better, look better, be happier and be more successful at everything they do.
If you'd like some help on making small, easy changes for the better, contact me on: kyle@exerciseyourpotential.com.au
Thanks for reading - I hope you got something out of this!
